Rosa Gulliver of TINYGMUSIC | 9th August 2024
ENHYPEN collabs with American pop star Ava Max for “Brought The Heat Back (Feat. Ava Max),” unveiled today.
“Brought The Heat Back” is a B-side track off the powerhouse band’s 2nd Studio Album ROMANCE : UNTOLD, released July 2024. Produced by the Grammy-winning producer Cirkut, this Funk/Dance Pop track lyrically explores the boys’ struggle to keep their cool while wrestling with newfound jealousy. Cirkut, who also produced the group’s hit “Bite Me” last year, infuses the track with a dynamic beat and vibrant melodic progression.
Ava Max, renowned for her global megahits “Sweet but Psycho” and “Kings & Queens,” lends her signature vocal prowess to this collaboration, adding a fresh, energetic twist to the original song. “Brought The Heat Back (Feat. Ava Max)” showcases a blend of Ava Max’s powerful vocals and ENHYPEN's sophisticated sound that highlights a captivating synergy, particularly in the second half of the song.
Released on July 12, ENHYPEN’s 2nd Studio Album ROMANCE : UNTOLD debuted at No. 2 on the Billboard 200 with 124,000 units, and is now in its third week on the chart. The album also sold more than 2.3 million copies worldwide in its first week, marking the band’s highest record to date, with 1.8 million copies sold on the first day alone.
“Brought The Heat Back (Feat. Ava Max)” is available now on all streaming platforms worldwide.
About ENHYPEN
ENHYPEN is the first boyband created by BELIFT LAB, consisting of members JUNGWON, HEESEUNG, JAY, JAKE, SUNGHOON, SUNOO, and NI-KI. Inspired by the ‘hyphen(-)’ that connects one word to another, ENHYPEN means that seven different boys connect to discover one another and grow together. Upon their official debut in November 2020, ENHYPEN broke out into the global K-pop scene and began smashing from day one with 1st Mini Album BORDER : DAY ONE, achieving the biggest first week sales for a single album among K-pop groups to debut the same year. In three years, the K-pop powerhouse came to possess four Billboard 200 Top 10 albums—3rd Mini Album MANIFESTO : DAY 1 (July 2022), 4th Mini Album DARK BLOOD (May 2023), 5th Mini Album ORANGE BLOOD (November 2023), and 2nd Studio Album (ROMANCE : UNTOLD)—which debuted on the Billboard 200 at No. 6, No. 4, No. 4, and No. 2 respectively. After triumphantly headlining arenas in 12 cities worldwide for their first world tour ‘MANIFESTO,’ ENHYPEN embarked on their second world tour ‘FATE,’ marking their momentous U.S. stadium debut. Armed with authentic stories in their music and multi-talented presence on stage, ENHYPEN continues to capture the attention of viewers worldwide while performing on global shows like Good Morning America and The Kelly Clarkson Show.
About BELIFT LAB
BELIFT LAB is a label founded jointly by CJ ENM and HYBE, created with the goal of developing idol groups targeting the global market to drive the mainstreaming of K-POP while redefining and innovating the label business. Artists under this label include ENHYPEN (debuted in November of 2020) and ILLIT (debuted in March of 2024).
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